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7/20/2006 |
Economic Development |
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Indian® Motorcycle Company Announces New Home |
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Indian® Motorcycle Company Announces New Home
Kings Mountain, NC (July 20, 2006) – Indian® Motorcycle Company is pleased to announce that it will be
revving up its engine in a new home. After carefully reviewing location options throughout the United States,
Indian® has selected a factory in Kings Mountain, North Carolina, where it will place its world headquarters.
The site, located in Cleveland County, 37 miles west of downtown Charlotte, includes 11 acres of property
and a 40,000 square foot manufacturing facility which is expandable to 125,000 square feet.
“We believe Cleveland County and the greater Charlotte area are a perfect fit for Indian® Motorcycle
Company and we’re proud to call this area home,” said Indian Chairman, Stephen Julius. “We are in the
heart of our nation’s powersports industry, with access to design, engineering and mechanical talent, worldclass
suppliers, motorsport education centers and year-round motorcycle riding weather. In addition, this
area provides us with economic advantages, including a low overall cost of doing business, which was aided
by a strong incentive package provided by Cleveland County and by the State of North Carolina.”
The announcement of the factory site marks the official re-launch of Indian® Motorcycle Company, America’s
oldest and most iconic motorcycle brand, founded in 1901. In preparation for Indian’s re-launch,
management has spent considerable time over the last two years researching the American motorcycle
market and learning from the successes and failures of other market entrants. In particular, Indian has
studied the tremendous growth of Harley-Davidson from near-bankruptcy in the early 1980’s to a multi-billion
dollar success story today. However, Indian is intent on slowly carving out its own niche in the large and
growing heavyweight cruiser motorcycle market. There is a considerable consumer base for a premium line
of motorcycles under the Indian Motorcycle brand, which has an almost cult-like status amongst many
consumers. The company will focus on supplying genuine, American made, motorcycles which are
beautifully designed, made of the highest quality materials, reliable and supported by a qualified dealer
network.
Over the next 12 months, Indian will focus on design, engineering and testing activities, with the objective of
introducing the famed Indian® Chief® motorcycle in the second half of 2007. To head up its product
development team, Indian has hired Geoffrey Burgess, a world-renowned motorcycle engineer and product
development expert. Geoff was most recently the Chief Technology Officer at Global Motorsports Group
(“GMG”), owner of Custom Chrome, a provider of parts and accessories to the American V-twin motorcycle
market. Prior to GMG, Geoff was head of product development at S&S Cycle, Inc., a leading V-twin engine
manufacturing company, where he drove product innovation and process improvement to new levels. Prior
to joining S&S, Geoff was the first employee and Chief Engineer at the Victory Motorcycle division of Polaris
Industries, Inc., in Roseau, Minnesota. Geoff has also served in various senior engineering capacities at
General Motors, Bombardier Recreational Products (Valcourt, Quebec), BSA-Triumph Motorcycles and
Norton-Villiers Motorcycle Group. “Having Geoff on our team is a big win for Indian®,” commented Indian
President, David Wright. “His breadth and depth of knowledge of the American motorcycle market is
impressive and his technical capabilities unsurpassed. He has outstanding powertrain and chassis design
and development experience which we will put to good use. He is the perfect person for this role.”
Mr. Burgess commented, “I know that the executive management of Indian® understand the importance of
product development, engineering and testing to current industry OEM standards. I have been very
impressed with their thoughtful and long-term approach to this exciting opportunity.”
Indian is presently seeking to expand its team of engine and chassis engineers, technicians and CAD
designers. “Our team will focus on design, quality, craftsmanship and service,” commented Mr. Wright.
“Indian remains among the most powerful brands in the U.S. motorcycle market, and our team is committed
to re-building the extraordinary legend of Indian®.” In the first half of 2007, Indian® will begin the process of
developing a small but highly qualified network of motorcycle dealers who understand and appreciate the
heritage of Indian® and recognize the growth potential of this opportunity.
The controlling shareholder of Indian® Motorcycle Company is London based Stellican Limited which has an
impressive track record of resurrecting classic brands, including, most recently, the successful re-launch of
Chris-Craft® boats, which was founded in 1874 and is among the oldest boat brands in the United States.
“We will apply the same practical and long-term approach to Indian as we have employed successfully at
Chris-Craft”, commented Stephen Julius, Chairman of both Indian Motorcycle and Chris-Craft. “We are
confident we will repeat our success with Indian® by remaining true to the rich heritage of this incredible
brand and doing things slowly and thoroughly. We are certain that there is an important role for Indian® in the
future of the American motorcycle market” added Mr. Julius.
July 20th 2006
Media Contacts
Stephen Julius
Chairman
Tel: 01144-7773-765286
Email: sjulius@indianmotorcycle.com
David Wright
President & CEO
Tel: 941-3024339
Email: dave@indianmotorcycle.com
Indian Motorcycle Company
116 Battleground Road
Kings Mountain, NC 28086
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